Senior Digital Designer
The goal of the StairMaster 10G sizzle video is to reinforced the product tagline “The hardest workout in the gym just got harder”. This was done through the music choice, editing, and color pallet. The shots featuring the console (0:10), the step depth (1:05), and the machine rotating (1:35) were all created in 3D. Shot on the RED camera and edited in Premiere and After Effects.
The Star Trac 8 Series is one of the best selling cardio lines in the industry. This is illustrated in the video by showing all the advanced features of the machines in an elegant way. All done as 3D renders.
Contributions: Design Direction, 3D Animation, Editor, Compositor and Color Grading
This video demonstrates how the target audience (trainers and gym owners) can use the product to create a unique, all-in-one HIIT program experience for their clients. It was shot on a Canon C100 MK2 and Canon 5D MK2 DSLR with audio captured on a Zoom H4n. It was edited in Adobe Premiere and composited in Adobe After Effects.
Contributions: Camera Operator (Canon C100 MK2), Audio Engineer, Editor, Compositor and Color Grading
The images to the left are all renders, the models were shot in different exercise positions and then added to the machines in post-production using Photoshop. This allowed us to update graphics as machines frequently released new models or to customize the machines with a client’s branding.
I am a senior level designer with over 15 years of experience in digital design. I currently work in the fitness industry creating exceptional content for the industries best known brands: StairMaster, Schwinn, Nautilus, Star Trac, and Throwdown. I specialize in 3D rendering, motion graphics, and video production. I am highly skilled with Abode Creative Suite (After Effects, Premiere, Photoshop), Blender, Microsoft Office 365, and WordPress. I excel in fast-paced environments, working in a team or on individual projects. I can push the boundaries of digital storytelling, allowing brands to stand out from their competition.